Full season · ten rounds
Every round, every format. A season-long content programme with your brand at the centre of it.
Overview
Championship is the complete programme. A cinematic brand film and an about-us film open the season. Every one of the ten rounds produces a highlights film, social reels, podium clips and photography. Two driver interviews, two testimonials and two product showcases are spread through the year. Your guests get a VIP day film. There is an onboard race cut, a behind-the-scenes film, a trailer, four ad spots and a motion-graphics ident that brands everything. It closes with a case-study film that tells your board exactly what the season delivered.
Established brands that want motorsport to be a pillar of the year's marketing, companies with a sales team that will use the content, and businesses with customers worth bringing to the circuit.
What's included
Video content
Each tile shows the type of film, its form and what it is for. The examples are placeholders for now and will be replaced with real films from the season.
Example coming soon1 includedYour brand's hero piece. A cinematic film that weaves your people, product and purpose into the race weekend: paddock at dawn, the car in your colours, the story told in your words. Made for your homepage, your sales deck and the big screen at your next event.
Two to three minutes, cinematic, shot across the pre-season and early rounds.
Example coming soon1 includedWho you are, why you do it and what it feels like to work with you. Shot at your premises and in our garage, with interviews, working footage and the race team as the backdrop that makes people watch to the end.
Your story, at your premises and ours.
Example coming soon×10 includedThe weekend in a fast, broadcast-style edit: build-up, the start, the battles, the pit stops, the result. Your branding on the car, the kit and the graphics throughout, plus a dedicated partner segment where your tier includes one.
Every round, each with a partner segment.
Example coming soon×2 includedAbbie Eaton or George Grant, on camera, talking about the season and about your partnership. Two-camera sit-down with B-roll, delivered as a full piece and as pull-quote clips.
One with each driver, pre-season and mid-season.
Example coming soon×2 includedYour customers or partners on camera, saying what you cannot say yourself. Filmed in the pit garage or at your location, cut into a polished piece plus short quote clips for social.
Two customers or partners, filmed on race weekends.
Example coming soon×2 includedYour product in the workshop, on the car or in the hands of the team. Macro detail, slow motion and a clean voice-over or on-screen text. Built to sit on a product page or run as paid social.
Two products or two angles on one, through the season.
Example coming soon1 includedYour founder or MD in the paddock, explaining why you back the team and what your business does. The single most-shared piece our partners produce, because it puts a face to the logo.
Your founder or MD, in the paddock.
Example coming soon1 includedThe bit the crowd never sees: the garage at 6am, the engineers, the driver change practice, the debrief. Honest, handheld and hugely watchable, with your brand present as part of the team.
A race weekend from the inside.
Example coming soon1 includedYour guests' day at the circuit: the garage welcome, the grid walk, the race from the pit wall, the podium. A film your guests share and your sales team sends to the people who could not make it.
Your guests' day at the round of your choice.
Example coming soon1 includedHelmet-cam and roof-cam footage of the best laps, cut to the radio and the engine note with your brand overlaid in the graphics. The clip that stops the scroll.
Best laps of the season with your brand in the graphics.
Example coming soon×24 includedShort vertical cuts made for Instagram Reels, TikTok, YouTube Shorts and LinkedIn. Captioned, hooked in the first second and delivered with suggested copy so you can post the same day.
Two per round plus four from the pre-season shoot.
Example coming soon×4 includedShort, punchy cuts built for pre-roll, paid social and digital display. Every edit sized for the platform, with your call to action and end card in place.
Six, fifteen and thirty-second cuts in every aspect ratio.
Example coming soon1 includedThe short piece that announces the long piece. Built from the best moments of your brand film or season episode, to run across social in the days before release.
For the brand film release.
Example coming soon1 includedYour logo animated in the team style: a sting for the front and back of every film, lower-thirds for interviews and a branded end card. Reusable across everything you publish.
Animated logo sting, lower-thirds and end card.
Example coming soon1 includedWhat the partnership did for your business, told with numbers, faces and footage. Made for your own sales conversations, award entries and board updates.
Delivered after the finale with the season's numbers.
Example coming soon×10 includedThe result, the champagne and your logo on the trophy shot, edited and sent to you before you leave the circuit. Post it while the story is still live.
Same-day clip at every podium.
Example coming soon×10 includedTrack, garage, grid and hospitality photography from every weekend in your package, colour-graded to match the films and cleared for your own marketing without limit.
One set per round, 40 to 60 images each.
Benefits for your brand
By November you own more than sixty pieces of finished content in every format your channels use. Your marketing team plans the following year from it.
Ten rounds of highlights with your logo in every frame, an ident on every film and your people in the interviews. The audience stops seeing a sponsor and starts seeing a partner.
Sales gets the case study and the testimonials. HR gets the behind-the-scenes and culture footage. Marketing gets the reels, the ads and the brand film. Leadership gets the board-ready wrap.
Every film is also published on the team's and drivers' channels, including Abbie Eaton's global television following, and referenced in the press release after every round.
Six guests at four rounds, with the grid walk, the pit garage and chef-prepared food. The VIP day film means the conversations continue on Monday.
The case-study film and the season numbers give you an honest account of what the partnership delivered, in a form you can put in front of a board.
Support from the media team
The Clapham North media team, produced by Flayr FX Films, looks after the whole thing. Here is what that means in Championship.
A full-day workshop with the producer and the team principal to map the year: launch, key rounds, product moments, hospitality dates and release schedule.
The same producer for the whole season. A two-person crew at every round, three at your VIP round and the pre-season shoot.
Two days: one at your premises, one in the garage with the car in your colours, for the brand film, about-us film, ident and first interviews.
A 30-minute call each month to review what has landed, what is coming and what your channels need next.
Your people and clients welcome at the team's media and test days through the season.
You are named in every press release and tagged in every team post, and we supply your team with a posting plan for each delivery.
And unlimited small fixes to titles, logos and captions.
Deliverable formats
Every film in every package is delivered in the formats below, with rights to use them as you like, for as long as you like.
Duration & timeline
Every round of the championship, from a pre-season launch shoot in March to the finale in October. Eight months of content, with a season wrap film delivered in November.
Gallery
Next steps
Ask anything, or tell us what you would change. Every package can be adjusted before it is priced.
Ask about Championship